In the beginning…
The Storyteller could be called by his other name, the Performer.
He is the one who evokes excitement when the Dream is conveyed to other people.
The Storyteller knows that without a compelling story, no Dream would become a reality in the world of ordinary people in which the Dream is intended to manifest itself as a striking reality.
The Storyteller knows that without a compelling story, no Dream would ever become a reality.
The Storyteller digs deeply into the Dreamer’s Vision and the Thinker’s formulation of that Vision, and looks for the creative arc that lies at the heart of every great story.
The Storyteller begins to “speak” the Dream, to “sing” the Story, to test its sound as she tells it to many, many people on all ends of the spectrum.
They may be people in the industry, people in other industries, people who could be customers, people who could be managers, people who are simply great audiences and love a good story.
They may be people the Storyteller knows or might just have met.
The Storyteller cannot test his reality without people. People determine if the Story either rings true or rings hollow.
To the Storyteller, a great story is the essence of life.
To the Dreamer and the Thinker, the Storyteller is the means through which they find voice.
Storytelling is the most powerful way to put ideas into the world.
…. And they lived happily ever after…